{"title":"Face Serums","description":"","products":[{"product_id":"10-niacinamide-serum","title":"10% Niacinamide Serum","description":"\u003cp\u003e\u003cspan dir=\"auto\"\u003e10% Niacinamide Serum\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan dir=\"auto\"\u003e10% Niacinamide Serum helps prevent the formation of skin blemishes,\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan dir=\"auto\"\u003eto balance sebum production in oily skin,\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan dir=\"auto\"\u003eIt helps to tighten pores.\u003c\/span\u003e\u003c\/p\u003e","brand":"Gutto","offers":[{"title":"Default Title","offer_id":42967884070989,"sku":"100","price":1850.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0707\/3382\/4077\/files\/niacinamideee.jpg?v=1778139444"},{"product_id":"20-vitamin-c-serum","title":"20% Vitamin C Serum","description":"\u003cp\u003e\u003cspan dir=\"auto\"\u003e20% Vitamin C Serum\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan dir=\"auto\"\u003e20% Vitamin C Serum gives skin a radiant and vibrant appearance.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan dir=\"auto\"\u003eThanks to its strong antioxidant effect, it helps protect the skin from harmful external factors.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan dir=\"auto\"\u003eIt helps prevent the formation of skin blemishes, softens their appearance, and gives your skin a moisturized and smooth look.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan dir=\"auto\"\u003eSuitable for use on the entire face, including under the eyes, as well as the neck, décolleté, and hands.\u003c\/span\u003e\u003c\/p\u003e","brand":"Gutto","offers":[{"title":"Default Title","offer_id":42968346460237,"sku":null,"price":3250.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0707\/3382\/4077\/files\/VITAMIN_C_SERUUMM.webp?v=1778158681"},{"product_id":"aha-bha-pha-serum","title":"AHA-BHA-PHA Serum","description":"\u003cp\u003e\u003cspan dir=\"auto\"\u003eContaining alpha-beta-polyhydroxy acids, it helps to cleanse the skin of accumulated dirt, stubborn dead skin cells, and excess sebum.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan dir=\"auto\"\u003eIts rich formula helps prevent moisture loss during exfoliation and softens the appearance of skin blemishes.\u003c\/span\u003e\u003c\/p\u003e","brand":"Gutto","offers":[{"title":"Default Title","offer_id":42968348033101,"sku":null,"price":1950.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0707\/3382\/4077\/files\/441b761c-8dc6-417e-9d39-6d6080cbbee7.webp?v=1778159637"},{"product_id":"collagen-serum","title":"Collagen Serum","description":"\u003cp\u003e\u003cspan dir=\"auto\"\u003eCollagen Serum\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan dir=\"auto\"\u003eIts formula, which combines vegetable collagen and precious peptides, aims to give the skin a smoother appearance.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan dir=\"auto\"\u003eIt helps to increase the skin's moisture capacity and reduce the appearance of fine lines and wrinkles.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan dir=\"auto\"\u003eSuitable for use on the entire face, including the eye and lip area, and the décolleté area.\u003c\/span\u003e\u003c\/p\u003e","brand":"Gutto","offers":[{"title":"Default Title","offer_id":42968371494989,"sku":null,"price":2600.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0707\/3382\/4077\/files\/cllogennen.webp?v=1778161601"},{"product_id":"hyaluronic-acid-serum","title":"Hyaluronic Acid Serum","description":"\u003cp\u003e\u003cspan\u003eHyaluronic acid serum is important for increasing your skin's moisture barrier. It helps slow down the skin's natural aging process. A very good moisturizer, hyaluronic acid nourishes the skin, helping it regain elasticity. It provides a collagen-like effect on the skin's surface, resulting in smoothness. Its Vitamin C content helps you achieve radiant skin. Suitable for use on the entire face, including under the eyes, décolleté, neck, and hands.\u003c\/span\u003e\u003c\/p\u003e","brand":"Gutto","offers":[{"title":"Default Title","offer_id":42968374411341,"sku":null,"price":2100.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0707\/3382\/4077\/files\/Hyaluronic_Asit_Serum.png?v=1778161697"},{"product_id":"retinol-serum","title":"Retinol Serum","description":"\u003cp\u003e\u003cspan dir=\"auto\"\u003eRETINOL SERUM\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan dir=\"auto\"\u003eRetinol helps to reduce the appearance of signs of aging.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan dir=\"auto\"\u003eAlpha-Bisabolol and Squalene help to brighten the skin and strengthen the skin barrier.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan dir=\"auto\"\u003eJojoba and macadamia oils effectively nourish the skin.\u003c\/span\u003e\u003c\/p\u003e","brand":"Gutto","offers":[{"title":"Default Title","offer_id":42968376672333,"sku":null,"price":2600.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0707\/3382\/4077\/files\/RETINOL_SERUMM.jpg?v=1778161793"},{"product_id":"vitamin-complex-serum","title":"Vitamin Complex Serum","description":"\u003cp\u003e\u003cstrong\u003e\u003cspan dir=\"auto\"\u003eGutto Vitamin Complex Serum\u003c\/span\u003e\u003c\/strong\u003e\u003cspan dir=\"auto\"\u003e\u003cspan\u003e \u003c\/span\u003eis a concentrated blend of vitamins B3, B5, B6, B7, C, and E, helping to prevent skin damage from factors such as daily stress and adverse weather conditions.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan dir=\"auto\"\u003eVitamin complex serum energizes and nourishes the skin, helping it to achieve a vibrant appearance.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan dir=\"auto\"\u003eVitamin complex serum helps to achieve a more elastic and youthful appearance with continuous use.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan dir=\"auto\"\u003eUsage: Apply to clean skin with your fingertips, massaging gently.\u003c\/span\u003e\u003c\/p\u003e","brand":"Gutto","offers":[{"title":"Default Title","offer_id":42968378703949,"sku":null,"price":2100.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0707\/3382\/4077\/files\/gutto_vitamin_kompleks.png?v=1778161869"},{"product_id":"anti-acne-serum","title":"Anti Acne Serum","description":"\u003cp\u003e\u003cspan dir=\"auto\"\u003eGutto Skin Smoothing Toner with 54% Rose Water cleanses your skin. With 5% Niacinamide, it helps to eliminate skin imperfections and achieve a smooth complexion. Aloe vera, thyme, juniper, flax, and other plant extracts help prevent excess sebum that causes acne, giving the skin a vibrant and matte appearance.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan dir=\"auto\"\u003eInstructions for use: Cleanse your skin thoroughly before applying the serum. Suitable for all areas of the face. Apply the serum to the desired area using a cotton pad or your fingertip. Apply before bedtime.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan dir=\"auto\"\u003eWarnings: For external use only. Avoid contact with eyes. Keep out of reach of children. Store in a cool, dry place below room temperature with the lid closed.\u003c\/span\u003e\u003c\/p\u003e","brand":"Gutto","offers":[{"title":"Default Title","offer_id":42968379850829,"sku":null,"price":1800.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0707\/3382\/4077\/files\/anti_acne_tonic.jpg?v=1778161933"},{"product_id":"anti-aging-serum","title":"Anti Aging Serum","description":"\u003cp\u003e\u003cstrong\u003e\u003cspan dir=\"auto\"\u003eProtect your skin against aging.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan dir=\"auto\"\u003eGutto Anti-Aging Serum\u003c\/span\u003e\u003c\/strong\u003e\u003cspan dir=\"auto\"\u003e\u003cspan\u003e \u003c\/span\u003econtains PHYCOJUVENINE, a stem cell active agent derived from award-winning Laminaria Seaweed. PHYCOJUVENINE helps reduce the appearance of fine lines and wrinkles and prevent sagging. The extracts and sea salt minerals in its formula give the skin radiance and vitality.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan dir=\"auto\"\u003eInstructions for use: Always cleanse your skin before applying the serum. Suitable for use all over your face. Apply the serum to the desired area with your fingertip. Apply at night before bedtime.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan dir=\"auto\"\u003e* Cosmos contains organic certified ingredients.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Gutto","offers":[{"title":"Default Title","offer_id":42968381915213,"sku":null,"price":1800.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0707\/3382\/4077\/files\/gutto_yaslanmaya_karsi_urun.jpg?v=1778162007"},{"product_id":"skin-tone-balancing-serum","title":"Skin Tone Balancing Serum","description":"\u003ch3\u003e\n\u003cspan dir=\"auto\"\u003eArbutin-based skin tone balancing serum\u003c\/span\u003e\u003cbr\u003e\n\u003c\/h3\u003e\n\u003cdiv\u003e\n\u003cstrong\u003e\u003cspan dir=\"auto\"\u003eGutto Skin Tone Balancing Serum contains powerful active ingredients such as\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003cspan dir=\"auto\"\u003e\u003c\/span\u003e\u003cstrong\u003e\u003cspan dir=\"auto\"\u003eArbutin\u003c\/span\u003e\u003c\/strong\u003e\u003cspan dir=\"auto\"\u003e\u003cspan\u003e \u003c\/span\u003e,\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cstrong\u003e\u003cspan dir=\"auto\"\u003eAlpha\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003cstrong\u003e\u003cspan dir=\"auto\"\u003eArbutin\u003c\/span\u003e\u003c\/strong\u003e\u003cspan dir=\"auto\"\u003e\u003cspan\u003e \u003c\/span\u003e,\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cstrong\u003e\u003cspan dir=\"auto\"\u003eNiacinamide\u003c\/span\u003e\u003c\/strong\u003e\u003cspan dir=\"auto\"\u003e\u003cspan\u003e \u003c\/span\u003e, and\u003cspan\u003e \u003c\/span\u003eLicorice\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cstrong\u003e\u003cspan dir=\"auto\"\u003e.\u003c\/span\u003e\u003c\/strong\u003e\u003cspan dir=\"auto\"\u003e\u003cspan\u003e \u003c\/span\u003eIt helps to even out skin tone while simultaneously\u003cspan\u003e \u003c\/span\u003emoisturizing and giving your skin a vibrant look with\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cstrong\u003e\u003cspan dir=\"auto\"\u003eorganic aloe vera , vitamins, and plant extracts.\u003c\/span\u003e\u003c\/strong\u003e\u003cspan dir=\"auto\"\u003e\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cstrong\u003e\u003cspan dir=\"auto\"\u003eAlpha arbutin\u003c\/span\u003e\u003c\/strong\u003e\u003cspan dir=\"auto\"\u003e\u003cspan\u003e \u003c\/span\u003e,\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cstrong\u003e\u003cspan dir=\"auto\"\u003eAlpha Arbutin\u003c\/span\u003e\u003c\/strong\u003e\u003cspan dir=\"auto\"\u003e\u003cspan\u003e \u003c\/span\u003e,\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cstrong\u003e\u003cspan dir=\"auto\"\u003eNiacinamide\u003c\/span\u003e\u003c\/strong\u003e\u003cspan dir=\"auto\"\u003e\u003cspan\u003e \u003c\/span\u003e,\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cstrong\u003e\u003cspan dir=\"auto\"\u003eLicorice\u003c\/span\u003e\u003c\/strong\u003e\u003cspan dir=\"auto\"\u003e\u003cspan\u003e \u003c\/span\u003e, Organic Aloe Vera,\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cspan dir=\"auto\"\u003e\u003c\/span\u003e\u003cstrong\u003e\u003cspan dir=\"auto\"\u003eAlpha\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003cstrong\u003e\u003cspan dir=\"auto\"\u003eArbutin,\u003c\/span\u003e\u003c\/strong\u003e\u003cspan dir=\"auto\"\u003e\u003cspan\u003e \u003c\/span\u003ea substance used to remove skin blemishes by up to 40%,\u003cspan\u003e \u003c\/span\u003ewas discovered by the Japanese. It has become an iconic product used by the Japanese as a solution for maintaining their characteristically fair skin and smoothness. Overall, the Japanese have made a name for themselves in the global cosmetics industry through numerous research projects.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan dir=\"auto\"\u003eResearchers in Japan have studied multiple plants and discovered that \"plant-based arbutin\" is effective in treating skin blemishes by up to 40%. The research, conducted at Osaka Prefecture University, Kobe University, and the Biochemical Research Laboratory, has revealed that arbutin is an effective and safe substance for treating skin blemishes.\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan dir=\"auto\"\u003eIts effect on the skin: Arbutin, which is entirely plant-based, removes excess melanin from the skin and replaces it with a colorless substance. It also combines with certain enzymes to prevent excessive tyrosine oxidation. It prevents the persistence of acne, blemishes, and other skin discoloration caused by sun exposure, which are caused by an increase in melanin, the substance that gives the skin its color.\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cstrong\u003e\u003cspan dir=\"auto\"\u003eGutto Skin Tone Balancing Serum\u003c\/span\u003e\u003c\/strong\u003e\u003cspan dir=\"auto\"\u003e\u003cspan\u003e \u003c\/span\u003e, an arbutin-based serum, has been further developed and enhanced with niacinamide, licorice, organic aloe vera extracts. It will help you address your skin tone balancing issues.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cstrong\u003e\u003cspan dir=\"auto\"\u003eNiacinamide\u003c\/span\u003e\u003c\/strong\u003e\u003cspan dir=\"auto\"\u003e\u003cspan\u003e \u003c\/span\u003e(\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eVitamin\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003cstrong\u003e\u003cspan dir=\"auto\"\u003eB3\u003c\/span\u003e\u003c\/strong\u003e\u003cspan dir=\"auto\"\u003e\u003cspan\u003e \u003c\/span\u003e): Known as an effective agent for skin brightening, whitening, treating blemishes, preventing blemishes, moisturizing the skin, and preventing water loss. Also known as Vitamin B3 or Nicotinic Acid, Niacinamide is an agent that facilitates intercellular communication and has multiple benefits for the skin. One of the most important cellular syntheses in this intercellular communication process is the Krebs cycle (citric acid cycle). Niacinamide is part of a crucial coenzyme involved in hydrogen transfer within the Krebs cycle.\u003c\/span\u003e\u003cstrong\u003e\u003cspan dir=\"auto\"\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003cspan dir=\"auto\"\u003e\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan dir=\"auto\"\u003eTopically applied niacinamide has been found to increase the levels of ceramide and free fatty acids in the skin. It helps increase intercellular NADP levels by promoting protein (keratin) synthesis.\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan dir=\"auto\"\u003eIn this way, it helps to reduce Trans Epidermal Water Loss (TEWL) in the skin and regulate microcirculation in the dermis. Its success in correcting skin tone irregularities (spot treatment) is one of its most popular uses in recent times. Its success in removing acne and post-acne blemishes and redness (also called post-inflammatory hyperpigmentation) is also noteworthy.\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan dir=\"auto\"\u003eNiacinamide (Vitamin B3) is also an excellent anti-aging active agent for those concerned about skin wrinkles and various skin damages that occur with aging, as it smooths the skin's surface and inhibits photoaging.\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan dir=\"auto\"\u003eLicorice Extract (Glycyrrhiza Glabra Root Extract): Helps to moisturize the skin and suppress the formation of blemishes.\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan dir=\"auto\"\u003eWith its organic aloe vera extract feature, wrinkled skin is always related to a lack of moisture. On the other hand, nourished skin is elastic, and the wrinkle formation process is slower.\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan dir=\"auto\"\u003eOrganic aloe vera extract helps regenerate the skin, supporting continuous cell renewal and slowing down the aging process.\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan dir=\"auto\"\u003eIt contains a large amount of antioxidants: This property helps combat damage caused by free radicals.\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan dir=\"auto\"\u003eHow to Use Gutto Skin Tone Balancing Serum: Apply the serum to the uneven skin tone using your fingertip. Use at night. Always cleanse your skin before applying the serum. Can be used on your face and all over your body. * Protect your skin from sunlight. If exposed to the sun, it is recommended to use a high-SPF Gutto sunscreen with high protection factor against skin blemishes.\u003c\/span\u003e\u003c\/div\u003e\n\u003ch3\u003e\n\u003cspan dir=\"auto\"\u003e* Contains organic matter.\u003c\/span\u003e\u003cbr\u003e\n\u003c\/h3\u003e","brand":"Gutto","offers":[{"title":"Default Title","offer_id":42968448368717,"sku":null,"price":1800.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0707\/3382\/4077\/files\/gutto_arbutinli_cilt_tonu_dengeleyici_serum.jpg?v=1778165438"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0707\/3382\/4077\/collections\/Serums.webp?v=1778171579","url":"https:\/\/skinculture.pk\/collections\/face-serums.oembed","provider":"Skin Culture","version":"1.0","type":"link"}